Saturday 8 December 2012

OUGD405 Context of Practice: Art, Graphic design and 'Value'.

In small groups for this session were were to list what we thought were the differences between fine art and Graphic design. We then joined together and added to our lists as a class.
- Graphic design is commercial.
- Graphic designers work for people/ clients. Fine artists work to please themselves.
- Graphic design has a concrete purpose where as fine art is open to interpretation.
- Fine art lasts forever whereas most graphic design is disposable.
- Fine art aims to be understandable whereas fine art often doesn't care. 
- Graphic design is anonymous, Art is not.
- Graphic design is mass produced whereas art is mostly individual pieces.
- Art is only available to the person who bought it unless shown in an exhibition.

Arisman,M. (2003) 'Is there fine art to illustration'
- Fine art is pure.

- Illustration is the beginning of selling out

- Graphic design is commercial art

- Advertising is selling - period

Richard's list of the differences between Graphic design and art, which we then discussed as a class.

-Ambiguity or complexity of meaning. - Fine art is harder to understand and therefore is more rewarding when you understand the message. Graphic design has a simple meaning and is easy to understand and therefore is thought to be of a lower class as It is not as hard to work out. 

-The designer as a wage labourer - Graphic designers work to briefs thus they're not as creative or free thinking. 

- Cultural significance - Art has more cultural significance as it is sold for more money and last longer than Graphic design. 

- Expression and individuality - Art is more expressive.

- Creativity/ Problem solving - Art posses more creativity and Graphic design is more problem solving based.

- Function - Fine art is more important because its purposeless.

The work of David Carson for example portrays a more fine art inclined version of Graphic design, as he is more fritherless of whether his work is fully understood or not. 

Monetary value.
Gangs bought Art work ( Noticeably Van gogh) to launder drug money as art work does not depreciate in value. It was more stable to put their money into art rather than houses.

- The notion of creativity as 'irruption' is mistaken and mystified.
-Both Graphic design and art are two ways in which experience is made meaning full and visually communicated. 
- Neither is communicated in the above sense. 


Referenced Artworks.


Sigmar Polke
http://arttattler.com/Images/Europe/Germany/Munchen/Haus%20der%20Kunst/Traces%20of%20Spiritual/polke-hoehere-wesen.jpg



David Carson
http://blacksheeptype.files.wordpress.com/2009/03/brody14.jpg?w=212&h=300



Allen Hori
http://graphichug.com/plenty/wp-content/uploads/2009/11/hori_7.jpg

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